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Social Media Marketing

Registration Information Venue Information | 2017–2018 Seminars

Saturday, February 24, 2018
Capital Hill Hotel & Suites, 88 Albert St., Ottawa
Time: 1 to 4 p.m.
 
 

Registration fees (snack and HST):

  • Editors Canada member: $150
  • Non-member: $195

Seminar description

Social media can be overwhelming with multiple platforms and 24/7 information flow, but it can also be a very effective and affordable way to build your business and expand your reach to potential clients. This session will review both marketing and social media basics, then help you consider your needs and what will work for you. Learn the pros and cons of different channels, how to reach different audiences, and how to set a workflow to save you time and energy. 

Instructor

Christine LeBlanc is a communications consultant who started her business, Dossier Communications, in 2005 after a decade in publishing. She specializes in writing, editing, marketing communications and social media. Christine is the past chair of the Editors Canada Ottawa-Gatineau branch and was the co-chair of the 2012 EAC National Conference, which broke attendance records. She is also a member of the International Association of Business Communicators. Her clients range from a national health care organization to a start-up comic book company. She created and runs the Breakfast Club Retro Dance, a high school dance for grownups, to raise money for the local school breakfast program.