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Best Practices in Measuring Readability

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This is a seminar for experienced editors who have received some training in the principles and techniques of editing for clear language. Its focus is on readability measurement methods. These include
using readability scoring tools such as Flesch-Kincaid,
using literacy task analysis tools to evaluate the level of cognitive difficulty in a literacy task,
writing a comprehensive reading effectiveness assessment, and
designing and carrying out usability testing protocols in the field.

This seminar presents a holistic approach to readability measurement. The strengths and weaknesses of the various methods will be discussed, and their usefulness will be illustrated via various case studies. 

McBeth 

Sally McBeth has managed Clear Language and Design since 1995. She is the author of the Clarity Kit, which is a clear language manual for municipalities, and a contributor to Plain Language in Plain English, which is a resource book for practitioners published in 2010. In 2012, she was the guest editor of Clarity, the journal of an international association of judges, lawyers, and legal drafters promoting plain legal language.

Sally is a member of Editors Canada, the Society for Technical Communication, Clarity, and the Plain Language Association InterNational (PLAIN). She was a speaker, moderator, and mentor at the PLAIN 2015 Conference in Dublin.

 

Saturday, May 28   (***Cancelled***)
9 AM to 12 PM 
Registration – $115 members, $140 non-members (HST extra)
Early registration (to May 14) – $100 members, $120 non-members (HST extra)
Victoria College, Room 211, Victoria University, University of Toronto
91 Charles Street West