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Laura Edlund

Toronto, ON M4J 1G9
Canada
Primary contact: 
Certified Structural and Stylistic Editor
2008

Editors Canada Volunteer Participation

  • Certification (2013)
  • Conference (2017)
  • Publications (2014)
  • Toronto Branch (2013, 2014)

Profile

Editors Canada-certified for excellence, I bring experience, training, and efficiency to writing and editing projects.

The short story: I provide developmental edits, manuscript evaluations, writing, consultations, and other services to clients ranging from individual authors to publishers, government departments, institutions, and corporations. I love good stories, respect writers, have decades of experience in education (online and print), dive into complex and visually rich publications, and have a special interest as an ally in reconciliation in Canada, Indigenous Peoples, and social justice.

The long story: To each project, I bring the experience of working on staff, freelance, and in business. Clients (present and past) and employers (past) include Pearson Canada, the Insurance Institute of Canada, Inhabit Education, GoodMinds, Page Two Strategies, JUMP Math, Oxford University Press, Scholastic Canada, Annick Press, Nelson, government departments, non-profits, corporations, and individual authors.  My specialties include:

- writing, structural editing, and stylistic editing for diverse audiences, genres, formats, reading levels, and interests

- planning, managing, motivating, and troubleshooting for new writers, subject experts, and multilingual authors

- helping subject experts present their knowledge with clarity and focus for their target readers and to meet their objectives

- markets in Canada and the United States, and for online international/English-language users

- working with large teams, multiple reviews, and complex submissions (e.g., for goverment reports and proposals)

- troubleshooting and planning to meet deadlines and budgets with best results 

Education, training, memberships, and speaking engagements include:

- Editors Canada certificate for excellence in Structural and Stylistic Editing

- Editors Canada membership

- creating and presenting an Editors Canada webinar about editing maps, speaking at Ryerson University to editing students, speaking to Editors Canada (Toronto branch) about applying Professional Editorial Standards, and speaking at the Editors Canada national conference (2017)

- Plain Language International Association (PLAIN) membership

- BA in English Literature (University of Toronto) 

- Book and Magazine Publishing/Book Editing and Design (Centennial College, Toronto)

- Writing for Multimedia (Centennial College, Toronto)

- Diploma in Web Content (contented.com, New Zealand)

- Plain Language, Editing Fiction, Editing E-Books, Writing and Editing for the Web, and other seminars and workshops

 

Editorial Skills

  • Adaptations
  • Canadianization
  • Consulting and manuscript evaluation
  • Developmental or project editing
  • On-screen editing
  • Online editing
  • Plain language
  • Production editing
  • Proofreading
  • Research and fact-checking
  • Rewriting
  • Structural and substantive editing
  • Stylistic editing
  • Web adaptation
  • Writing

Media/Genres

  • Advertising and marketing materials
  • Anthologies
  • Atlases, maps, plans
  • Blogs
  • Books, children's and young adult
  • Books, general
  • Books, self-published
  • Business materials, general
  • Curriculum guidelines
  • E-books
  • Educational materials, general
  • Fiction
  • Graphical materials
  • Guidebooks
  • Manuals and how-to books
  • Pictures and illustrations
  • Teachers' guides
  • Tests and assessment materials
  • Textbooks, elementary and high school
  • Trade non-fiction
  • Websites

Subjects

  • Aboriginal people
  • Arts
  • Business
  • Canada
  • Culture
  • Ecology and environment
  • Economy, politics, and law, general
  • Entertainment
  • Geography
  • Government
  • Handicrafts
  • Health care
  • History
  • Humanities, general
  • Lifestyles
  • Literature
  • Mathematics and statistics
  • Pedagogy
  • Social sciences
  • Travel and tourism