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Lisa Severn

Whistler, BC
Primary contact: 


I am a stylistic editor, re-writer and visual designer. I excel at adapting to brand voice, and I've worked with several entrepreneurs and emerging businesses. My love affair with digital media is ongoing. As for print, we get along well enough.

I like plain language as a means of communicating technical information, and I am a solid judge in the courtroom of clarity vs. obscurity.

By asking the right questions at the right time, I can extract the information that I need from subject matter experts to provide clients with excellent re-writing, stylistic editing and document design in broad subjects.

However, I have a highly-developed knowledge in the following subtopics or niches, which gives me the confidence to accept leadership roles on major projects.


Recipe development



Farmers' markets


Mountain biking and trail building


Sport coaching

Business coaching

Emotional Intelligence


Political campaign communications (Federal only, please)

Tourism in British Columbia

NOTE: I am well-versed in SEO techniques, content management systems (CMS), troubleshooting in CSS and HTML, and customer relationship management systems (e.g. Mailchimp, Constant Contact).

Editorial Skills

  • Copy editing
  • Layout and design
  • Online editing
  • Plain language
  • Research and fact-checking
  • Rewriting
  • Structural and substantive editing
  • Stylistic editing
  • Web adaptation
  • Writing


  • Blogs
  • Brochures
  • Business materials, general
  • Cookbooks
  • Correspondence
  • Curriculum guidelines
  • E-books
  • E-materials, general
  • Manuals and how-to books
  • Newsletters
  • Pictures and illustrations
  • Policies and procedures
  • Proposals and evaluations
  • Reference materials, general
  • Study guides
  • Style guides
  • Surveys
  • Tests and assessment materials
  • Transcripts and minutes
  • Websites


  • Ecology and environment
  • Food and drink
  • Gardening and horticulture
  • Handicrafts
  • Health care
  • Leisure, general
  • Lifestyles
  • Outdoor recreation
  • Pedagogy
  • Politics
  • Society, general
  • Sports
  • Technology
  • Travel and tourism